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Win the Inside Game: How to Move from Surviving to Thriving, and Free Yourself Up to Perform
Striving is in our nature. We all want to perform at our best when it matters most. But in today's world, many of us feel lost, isolated, and overwhelmed. We're paralyzed by fear of failure and crippled by insecurities. We know we’re capable of more, yet no matter how hard we try, we feel stuck. We’ve been sold the wrong path to success.
Renowned performance scientist and bestselling author Steve Magness reveals a new path to sustainable success. In Win the Inside Game, Magness argues that excellence and fulfillment are not mutually exclusive; we can and should seek both. When we measure our worth by our achievements, cement our identities to our careers, and sacrifice our well-being in the pursuit of external validation, it backfires. We default to survival mode, protecting and defending ourselves instead of being free to fulfill our potential.
In this, his most personal book yet, Magness draws on his vast wealth of experience as an Olympic coach and whistleblower, highly popular consultant, and premier expert on performance, as well as scientific findings, interviews, and case studies, to provide a three-part framework to help us learn to focus on what really matters and achieve success.
- Be—Clarity on Who You Are
- Do—Clarity in Your Pursuits
- Belong—Clarity on Where and How You Fit In
Redefining the trend carved by bestsellers such as Be Useful, Range, and Hidden Potential, Win the Inside Game seeks not only excellence but inner growth. In realigning our focus from something externally motivated and fear-based to internally motivated and driven by personal conviction, Magness provides the tools for us to free ourselves up to perform and ultimately achieve a fuller sense of self and purpose.
Pre-Order Today and Receive Free Bonuses!
Order today and you'll receive:
- Bonus Book: A Simple Guide to Coaching
- Online Course: 40+ hours of written, video, and audio content to walk you through improving your mental game.
- Guides for Performance:
- A parents guide to youth sports.
- Mean World Syndrome: How Information impacts our stress.
- The Biology of winning and losing.
- How to lead and motivate for sustainable performance.
- Understanding why we choke.
- Bonus Chapter: Lessons from a failed phenom and how whistleblowing redefined courage..
- Free Trial to the Growth Equation Academy for Performance.
- Training plans, coaching guides, and more from Steve's coaching library.
How do I get these bonuses?
1. Order Win the Inside Game.
2. Fill out this form.
Interested in having me speak to your organization or team? Contact me about bulk order discounts on both the books and virtual or in-person speaking.
Praise for Win the Inside Game
“WIN THE INSIDE GAME is a wise, entertaining book that makes the excellent case that winning is more about unshackling ourselves from our expectations and knee-jerk defensiveness than it is finding minuscule competitive edges and flavor-of-the-month performance hacks. Highly recommend!”
-Adam Alter
New York Times bestselling author of IRRESISTIBLE and ANATOMY OF A BREAKTHROUGH
"If you feel like you're constantly chasing success without ever getting anywhere, you need this book. Packed with relatable stories and science-backed principles, Win the Inside Game is an essential guide for learning how to build a healthy and personally meaningful life. Magness gives clear, practical advice for how to stop simply surviving and start thriving."
"Magness is an accomplished athlete and coach, and WIN THE INSIDE GAME has much to offer readers seeking tips on improving their competitive performance. But the principles Steve outlines in the book aren’t just a foundation for winning — they’re a formula for living a more balanced, satisfying life in every realm. Steve’s advice is generous, practical, wise and most importantly, attainable.
The lessons Steve shares in WIN THE INSIDE GAME were learned through real-life experience, and his authority comes from the fine example he sets with the principled way he lives his life. When faced with difficult choices, Steve has always chosen the most ethical path, even when it required tremendous personal sacrifice. As a coach, he’s seen the ways that competitors can become their own worst enemies by fixating on the wrong things, and in WIN THE INSIDE GAME, he shows readers how to achieve success by focusing on the things that truly matter."
-Christie Aschwanden
"Win the Inside Game is a breath of fresh air that teaches how to shift the focus from external achievements to inner fulfillment. It’s an essential read for anyone interested in self-discovery and meaningful success."
-Amy Morin
Author of 13 Things Mentally Strong People Don’t Do
"Win the Inside Game is a propulsive tour of how modern life — from credit reports to TikTok — has left us in a perpetual state of defensiveness. Magness deftly guides the reader in how to break out of the rut of feeling threatened and chase their biggest goals with vigor."
-David Epstein
Author of the NYT Bestselling books RANGE and THE SPORTS GENE